Dubai Frame Experience
Helped conceptualize, design and implement a permanent architectural exhibition, attracting around 2 million visitors annually.
Bahrain Science Centre
Helped facilitate scientific and cultural monthly exhibits and weekly workshops, receiving
3,000 visitors every month.
Museums are under significant financial, operational, and cultural strain, with chronic underfunding
Where essential needs are often overlooked, leadership gaps and misaligned priorities further weaken internal focus, while audience engagement suffers, especially with younger and more diverse communities.
At The Fourth Voice, my mission is to help museums including art museums, architecture museums, science museums, children’s museums and any other cultural organizations appeal to major donors to support unfunded projects, drive new visitors, and transform into community-driven cultural hubs with my Human-Centric Communications Strategy and Design Assets Process.
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I decided to start my Strategic Communications Consultancy, to help museums and cultural organizations like yours become inclusive, resilient institutions where both staff and visitors feel valued, inspired, connected with a strong reliable funding that supports essential operations.
How it's done!
A 5-phase framework, forming creative communications strategy and design deliverables in just 60 days
Creative Strategy
An in-depth strategy sessions that help create cohesive programs, attract funding and increase attendees,
Allowing your organization to build trust with visitors, donors, board members and community partners.​​
Audience Insights
Review of the current audience data to identify which communities are underserved or misrepresented.
So that your organization can tailor it’s messaging towards the audience expectations, making smarter, strategic decisions.
Signature Storytelling
Co-create a powerful communication tool for your organization to use immediately.
I will help with content strategy and visual design, so that your organization can tell its story clearly across every platform.
High-Impact Prototype
Help facilitate a “Fourth Space” ideation session to identify a meaningful, high-impact shift that can be implemented right away.
I will help prototype a plan for your organization to engage new and more diverse audience.
Rollout & Support
I will help create a customized rollout plan to turn strategy into action, and outline how to implement new messaging.
So your organization can start experiencing alignment with its mission, have a consistent audience and long-term impact.
The Fourth Voice is led by Capital Campaign Design Consultant Fatema Almalood
Fatema helped museums and organizations globally, attract millions of visitors and thousands of donations for their funds.
With over a decade of experience, she specializes in user experience and human-centric design, helping organizations and institutions overcome challenges by desiging community-based experiences.
After realizing how many leaders are hampered by limited budgets, outdated systems, and misalignment leadership, making progress slow and uneven, and preventing full transformation. Since then, she has helped cultural organizations position themselves with strategic communications assets, helping them appeal to major donors and transforn into community-driven cultural hubs that build trust and leave a long-term impact.
